rolex submariner coca cola | Rolex gmt Coke bezel

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The world of luxury watches is filled with iconic timepieces that have captured the hearts of collectors and enthusiasts alike. Among these revered watches is the Rolex GMT-Master II with the red and black bezel, affectionately known as the "Coke GMT." This distinctive timepiece has a rich history that dates back to the 1950s and continues to hold a special place in the world of horology today. In this article, we will delve into the origins of the Rolex Submariner Coca Cola, explore its various references, dial variations, bracelet styles, and examine its value in the market.

Origins of the Rolex GMT-Master II Coke

The Rolex GMT-Master II Coke made its debut in the 1950s as a tool watch designed for professional use by pilots and frequent travelers. The watch was created in collaboration with Pan American World Airways (Pan Am) to meet the needs of pilots who required a timepiece that could display multiple time zones simultaneously. The red and black bezel of the GMT-Master II was designed to differentiate between day and night hours, making it easier for wearers to track time in different time zones.

Over the years, the Coke GMT has become a symbol of adventure and exploration, with its striking color scheme and robust construction. The combination of the red and black bezel has earned it the nickname "Coke" among collectors, paying homage to the iconic soda brand's colors.

References and Dial Variations

The Rolex GMT-Master II Coke has been released in several references over the years, each with its own unique features and design elements. One of the most popular references is the Rolex 16710, which was produced from the late 1980s to the early 2000s. The 16710 features a 40mm stainless steel case, a red and black aluminum bezel insert, and a black dial with white gold hour markers and hands.

In addition to the 16710, Rolex has also introduced other references of the Coke GMT, such as the GMT-Master II 16760, which was the first model to feature a sapphire crystal and an independent GMT hand. This reference, also known as the "Fat Lady" due to its thicker case, is highly sought after by collectors for its unique design and historical significance.

Bracelet Styles and Features

The Rolex GMT-Master II Coke is often paired with a stainless steel Oyster bracelet, adding to its sporty and utilitarian aesthetic. The Oyster bracelet is known for its durability and comfort, making it an ideal choice for everyday wear. Some variations of the Coke GMT also feature a Jubilee bracelet, which adds a touch of elegance to the watch while maintaining its versatility.

In terms of features, the GMT-Master II Coke is equipped with a rotatable 24-hour bezel, allowing wearers to track a second time zone with ease. The watch also features a date complication at the 3 o'clock position, adding practicality to its design.

Market Value and Availability

The Rolex GMT-Master II Coke is a highly coveted timepiece among collectors and enthusiasts, with prices for well-maintained examples steadily increasing in the market. The Rolex 16710 Coke price can vary depending on factors such as the watch's condition, age, and availability. Pre-owned examples of the 16710 can be found for sale through authorized dealers, online marketplaces, and auction houses, with prices ranging from several thousand dollars to tens of thousands for rare or limited-edition models.

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